Daily scan
Every day we run discovery searches across general, social, tech and culture categories, then score leads by virality signals: view counts, “went viral” language, memes, reactions, FOMO phrasing and freshness.
Deep dive
For the strongest topics we run focused searches (“everyone is talking about…”, “went viral”, “reactions”, “memes”) and cluster results into the specific things people are actually going viral about — never the topic in the abstract.
Ideas
For each chosen angle we research precedents (who already built a version of it across web, desktop and mobile) and write 2–3 grounded idea sparks that ride the existing demand.
Integrity
Every view count, percentage and quote on this site comes verbatim from the scan output — nothing invented. Ideas are labelled by platform and grounded in cited sources.